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Following their inception by the shogunate in the 17th century, the pleasure quarters quickly became popular entertainment centres that developed their own additional forms of entertainment outside of sex. The highly accomplished courtesans of these districts entertained their clients by dancing, singing, and playing music. Some were renowned poets and calligraphers as well; the development of the cultural arts of the pleasure quarters led to the rise in oiran being considered to be the celebrities of their day.[citation needed]