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In page Tallulah Bankhead:

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In 1950, in an effort to cut into the rating leads of The Jack Benny Program and The Edgar Bergen and Charlie McCarthy Show, which had jumped from NBC radio to CBS radio the previous season, NBC spent millions over the two seasons of The Big Show starring "the glamorous, unpredictable" Bankhead as its host, in which she acted not only as mistress of ceremonies, but also performed monologues (often written by Dorothy Parker) and songs. Despite Meredith Willson's Orchestra and Chorus and top guest stars from Broadway, Hollywood, and radio, The Big Show, which earned rave reviews, failed to do more than dent Jack Benny and Edgar Bergen's ratings. The next season, NBC installed her as one of a half-dozen rotating hosts of NBC's The All Star Revue on Saturday nights.[citation needed]