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In page Deborah Cadbury:

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During the 2008 financial crisis, Deborah Cadbury examined her family history for her book, Chocolate Wars (2010), which unfolded the story of Cadbury from chocolate shop to the Kraft takeover.[3][4] She coined the term ‘Quaker capitalism’ and she has given talks on the significance of this business heritage to INSEAD Business School, Birmingham and others.[citation needed] She is collaborating with Fable Films on a dramatization of the early chocolate pioneers.[citation needed]