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In page Flash Crowd:
"On the World Wide Web, a similar phenomenon can occur, when a web site catches the attention of a large number of people, and gets an unexpected and overloading surge of traffic. This usage was first coined by John Pettitt of Beyond.com in 1996.[citation needed] Multiple other terms for the phenomenon exist, often coming from the name of a particular prominent, high-traffic site whose normal base of viewers can constitute a flash crowd when directed to a less famous website. Notorious examples include the "Slashdot effect",[1] the "Instalanche" (when a smaller site gets links by the popular blog Instapundit), or a website being "Farked" or Drudged (where the target site is crashed due to the large number of hits in a short time).
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