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In page RC Cola:

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Hatcher launched the Union Bottling Works in his family's grocery store.[4] The first product in the Royal Crown line was Royal Crown Ginger Ale in 1905,[5] followed by Royal Crown Strawberry, and Royal Crown Root Beer. Cherry-flavored Chero-Cola was introduced in 1907.[6] The company was later renamed Chero-Cola in 1910.[citation needed] Its new fruit-flavored beverage, Nehi was introduced in 1924, and the company renamed to Nehi, Inc. in 1925.[citation needed] Founder Claud A. Hatcher died in 1933 and Chero-Cola was reformulated in 1934 by chemist Rufus Kamm.[citation needed] The company reintroduced the "Royal Crown" to launch Royal Crown Cola, and went on to change its name from Nehi, Inc. to Royal Crown Cola Company in 1951.[citation needed]