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In page Subway (restaurant):

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In 2017, Subway closed more than 800 U.S. locations. In April 2018, it announced it would close about 500 more that year. According to Abha Bhattarai of The Washington Post, this was a result of three consecutive years of falling profits and a 25 percent reduction in foot traffic in Subway stores since 2012. Franchisees also complained that the company's deep promotions further ate away at profits.[citation needed] In January 2018, Subway invested $25 million in a re-branding campaign targeting young consumers to revitalize its image and boost sales.[8] In 2019, John Chidsey joined Subway as the company's first CEO who was not a founding family member. He focused on improving established U.S. locations rather than building new restaurants.[9]