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In page BBC Radio 1:

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This was the first use of US-style jingles on BBC radio, but the style was familiar to listeners who were acquainted with Blackburn and other DJs from their days on pirate radio. The reason jingles from PAMS were used was that the Musicians' Union would not agree to a single fee for the singers and musicians if the jingles were made "in-house" by the BBC; they wanted repeat fees each time one was played.[citation needed]